At this point, all primary social media should already be in place. This includes a Twitter and Facebook account with a growing following. However, there are multiple other social media platforms to use once the SEO campaign is on its way - these social media platforms should relate closely to the core values of the website, therefore be wise when expanding into social media.
If you have long posts, an effective way to reduce the bounce rate and promote more navigation is to split the long posts into separate pages. Therefore, if a user is intrigued by the content, they must follow the link to the next page to see the rest of the content.
The smaller your bounce rate, the better it is for your website. Therefore, pay attention to the design and content and always think like the visitor.
Platforms to consider include:
The three social media gods of SEO remain Twitter, Facebook and Instagram and a good web presence will be present on all three platforms in order maximise social media exposure and garner visits to the website.
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